Bilibili Game becomes China’s sole agent of Rastar-developed mobile game Dreamland Memory
Release time:2020-07-30 21:08
Rastar Group (stock code is 300043) and Bilibili (or Site B for short, Nasdaq: BILI) jointly announced on July 31 that the filmic urban fantasy mobile game Dreamland Memory developed by Rastar would be distributed by Bilibili Game as the sole agent in mainland China.
As a plot-based adventure mobile game, Dreamland Memory creates a realistic and fantastic story of adventure by a group of characters in the context of a modern city, by way of filmic presentation in combination with a refreshing and healing style.
Bilibili is a cultural community and video platform frequently visited by young generations in China. With 172 million active users on a monthly basis, it is one of the biggest gaming video platforms in China, and driven by these users, it has become the birthplace of a diversity of cultures popular online.
By launching new products like Dreamland Memory, Rastar will use advantageous resources of such sub-categories as SLG and quadratic elements to actively explore the market for innovative categories like female preference and storytelling, so as to keep improving the user experience and core competitiveness of products, and meet the needs of game consumption at different levels.