Social Responsibility

Rastar Group covers the fields of the game， football， toy and pursues the development path of "endogenous growth， extensional expansion， and integrated development". It takes it as its mission to promote a culture with a focus on the underlying values and positive energy while paying close attention to market and technology changes and development， by integrating the application of emerging technologies into business development strategies coupled for innovative cultural and sports product research and development. By doing so， Rastar Group will help present a true， multi-dimensional and panoramic China to the world with unique Chinese stories and provide our users with quality content services and profound entertainment experience. Rastar Group， continuously expanding， always adheres to the core values of putting people first. We actively fulfill our social responsibility and have set a good example by making great contributions to integrity management， environmental and ecological protection， energy conservation and emission reduction， labor rights and interests protection and charitable cause.

Charitable Cause

Rastar Group has always honored its commitment and mission as an outstanding enterprise in society by supporting the employment of disabled people， helping the needy， providing students from the poor family with financial aids and calling on employees to join the charitable cause. In taking real actions to perform its duty， it has promoted coordinated and harmonious development between the company， society， and nature.

 

2024

December

Rastar Game carried out the “Warm Winter with Care” initiative in Weilong Administrative Village, Taiping Town, Yangshan County, Qingyuan City. The company donated household heaters, quilts, and other necessities to elderly households without family support. This initiative continued the company's previous donation of RMB 100,000 in December 2022 for local infrastructure development, underscoring Rastar Game’s long-term commitment to rural revitalization.

August

In response to the "HAKKA Lights" teaching support campaign, Rastar Game visited two primary schools in Wuhua County, Meizhou. Activities included donating educational materials and organizing engaging football classes taught by professional coaches, enriching the cultural and educational lives of children in mountainous areas and supporting their healthy and joyful development.

July

The company funded two rural infrastructure projects in Qixingguan District, Bijie City, Guizhou Province: the construction of a village retaining wall and the development of facilities at a local toad-breeding farm in Shuangyan Community, Zhuchang Town. These efforts comprehensively supported the advancement of rural revitalization in paired assistance areas.

June

Participated in the “B&U Accompanying Program” organized by the China Toy and Juvenile Products Association, a public welfare initiative in XiZang Autonomous Region. Rastar Game donated educational and entertaining toys to children in remote areas to support their overall mental and physical development and help them enjoy a happy childhood.

June

Made a generous pledge during the 2024 Tianhe District United Front’s Rural Revitalization Promotion Conference, actively supporting local poverty alleviation and rural revitalization initiatives in Tianhe District’s designated assistance regions.

June

Contributed to the “Pomegranate Seed Program” donation campaign jointly organized by the Publishing Integration Committee, Game Publishing Committee, Audiobook Committee, and Beijing Yuze Charity Foundation, under the guidance of the China Audio-Video and Digital Publishing Association and with support from the Publicity Department of the Xinjiang Uygur Autonomous Region. The donation aimed to provide educational resources for children in border areas, fostering national unity and cultural exchange.

May

Took part in the “Caring for Children with Autism” public welfare event organized by the Guangzhou Game Association in celebration of International Children's Day. Rastar Game celebrated the holiday with over 100 students and teachers from Guangzhou Zhiling Training School, presented holiday gifts, and donated funds to improve learning and living conditions, creating a more inclusive and supportive environment for special needs children.

May

Collaborated with the Shantou Central Blood Station to organize a voluntary blood donation campaign at the Rastar Industrial Park in Shantou. Employees enthusiastically participated, responding to the call “Life Needs Blood, Love Calls for Devotion,” and promoting the volunteer spirit of dedication, friendship, mutual help, and progress.

March

Participated in the launch ceremony of the “Guangzhou Private Enterprise Forest” initiative, held at the city’s voluntary tree-planting base in Conghua Lychee Expo Garden, organized by the Guangzhou Federation of Industry and Commerce. Rastar Game pledged the planting of 10 saplings, contributing to the city’s ecological beautification and green development.

February

Took part in the “Warmth in Winter, Love at New Year” Spring Festival care initiative organized by the CBD Xian Village Chamber of Commerce. The company visited the local police station, sanitation department, and the Yangji East Community Committee, delivering care packages worth approximately RMB 150,000 to express gratitude and respect to the police and sanitation workers and to provide comfort to elderly individuals living alone.

2023

November

Rastar Group took part in the Guangzhou “Anti-Pornography and Illegal Publications · Protecting the Young 2023” Green Carnival event, hosted at the Guangzhou Children's Park and organized by the city's leading group on anti-illegal publications. The “Qingfeng Hero” toy racing game developed by Rastar conveyed the values of youth protection through an engaging, cross-dimensional experience. The activity aimed to sow the seeds of cultural safety in children's hearts and safeguard the healthy development of minors.

September

Under the guidance of the Tianhe District Rural Revitalization Bureau, the Tianhe Federation of Industry and Commerce, and the Tianhe Charity Federation, Rastar donated RMB 50,000 to support the improvement of educational facilities in Shaluo Village, Dongdi Township, Nayong County—part of its paired assistance for rural revitalization.

August

As part of the Xian Village Subdistrict’s East-West cooperation initiative and the “Ten Thousand Enterprises Help Ten Thousand Villages” and “Hundred Counties, Thousand Towns” high-quality village development project, Rastar donated RMB 50,000 to support the purchase of school uniforms and the lighting renovation of the basketball court at Xindi Primary School in Xindi Village, Shui Town, Qixingguan District, Bijie City.

July

At the 2023 “6·30” Rural Revitalization Support Ceremony in Guangdong Province, Rastar Game, a subsidiary of Rastar Group, was honored with the 2022 Bronze Award of the Red Cotton Cup on Poverty Alleviation in Guangdong, issued by the Rural Affairs Leading Group of the CPC Guangdong Provincial Committee. This award recognized Rastar Game’s outstanding contributions to poverty alleviation and rural revitalization.

June

At the 2023 Tianhe District United Front Poverty Alleviation Promotion Conference, organized by the United Front Work Department of the Tianhe District CPC Committee, district leaders including Standing Committee Member and Minister Xie Changlin and Deputy District Mayor Yuan Xiaoyi attended the event. Rastar Group was awarded an honorary plaque for its 2022 participation in the “Yangcheng Charity for the People” program and pledged RMB 1.05 million on-site to support various poverty alleviation and revitalization projects in the district’s paired assistance areas.

June

Guided by the China Audio-Video and Digital Publishing Association and supported by the Lijiang Bureau of Culture and Tourism and the Dali Prefecture Bureau of Education and Sports, the “Gaming for Good” public donation campaign was held in Yunnan. Rastar Group, a company with a strong sense of social responsibility, actively participated by donating educational and sports supplies to help support the learning and growth of youth in underdeveloped areas and contribute to social development.

May

Rastar Game, a subsidiary of Rastar Group and a vice president unit of the Guangzhou Game Industry Association, participated in the “Celebrate Children’s Day with You” charity event at Beishan Primary School in Haizhu District. The company donated books and offered heartfelt holiday wishes to the students.

April

 

Ahead of International Workers' Day, Rastar Group joined the “Walk with Sanitation Workers, Advance Environmental Protection Together” public welfare initiative. The company delivered care packages to sanitation workers in Xian Village Subdistrict of Tianhe District, showing gratitude for their hard work and spreading positive social energy.

2022

 

In December, Rastar donated RMB100,000 to support the construction of a drainage and irrigation station in Weilong Village, Taiping Town, Yangshan County, Qingyuan to help revitalize rural areas.

 

In December, Rastar donated RMB100,000 to the Guangzhou Youth Development Foundation to support epidemic prevention and control and youth charity in Guangzhou.

 

In August, Rastar donated RMB50,000 to participate in the support program of helping Shaluo Village, Dongdi Town, Nayong County to get rid of poverty and promote rural revitalization.

 

On June 30, for its outstanding contribution in supporting the revitalization of rural areas and collaboration between the East and the West, Rastar was awarded the Bronze Award of the "Guangdong Cotton Tree Cup for Poverty Alleviation in 2021".

 

In April, Rastar actively donated materials to the front line of the epidemic prevention, donated presents to encourage the elderly in the community to receive the COVID-19 vaccine, and supported the community to carry out nucleic acid tests many times. Rastar actively cooperated with the community to win the battle of epidemic prevention and control.

 

2021

In November， Rastar responded enthusiastically to the appeal of the Tianhe District Committee and District Government to establish a support program with Shaluo Village， Dongdi Town， Nayong County， Bijie City， Guizhou Province， and donated RMB 250，000.

In October， Rastar participated actively in the "Guarding Children's Hearts Campaign - Series of People in Internet Companies Helping to Care for Minors in 2021" which was jointly launched by The Cyberspace Administration of Guangzhou， Civil Affairs Bureau of Guangzhou Municipality and the Guangzhou Charity Association， and conducted home visits to facilitate the fulfillment of the “mini wishes” of children in predicament.

In August， Rastar donated RMB 3 million to participate in the "Rastar Football Youngsters" project in Dafang County， Bijie City， Guizhou Province， to fully subsidize the support areas and contribute to the revitalization of the rural districts.

In March， Rastar actively participated in the 2021 "Guangzhou Social Organizations Mangrove Forest" voluntary tree planting and Party Day activities， reviewing the history of the Party， inheriting the tradition of revolution， and helping the construction of ecological civilization and the rural revitalization with Rastar's practical actions.

In February， Rastar donated funds to contribute to a programme helping needy students in Luhuo County， Ganzi Tibetan Autonomous Prefecture， Sichuan Province， to propagate and transmit positive energy to the community and help revitalize the countryside.

2020

In September， Rastar participated in the "Helping students to realize their dreams and bringing love to Lvtian" sponsored by the Federation of NGO of Guangzhou City， the Guangzhou Conghua District Charity Association and the branch of the Guangzhou Game Industry Association， actively donated to poor students to pass on love and warmth.

In June， Rastar took an active part in the "Light Up 10，000 Mini-Wishes" campaign jointly launched by the Civil Affairs Bureau of Guangzhou Municipality， The Cyberspace Administration of Guangzhou， Guangzhou Charity Association and Southern Metropolis Daily， contributing to the fulfillment of dreams for children in need in Guangzhou in 2020.

In June， in response to the appeal of the Party Committee of Tianhe Science and Technology Park and Charity Association of Tianhe District ， Rastar donated funds to participate in the poverty alleviation project in support of Wusan Village， Shuguang Town， Nayong County， Bijie City， Guizhou Province to assist in the full-scale poverty eradication.

In January， Rastar actively responded to the "Fulfillment of 2020 New Year Dreams Campaign" launched by the Guangzhou Federation of Public Welfare Charity， donating items to help a large number of underprivileged children realize their New Year wishes.